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Designing how your business looks, feels, and performs online.
I design websites and the branding behind them — using structure, design, and photography to create clear, effective online experiences that feel simple, usable, and purposeful.
I work with small businesses, heritage organisations, and product-led brands that want to move beyond “just a website” and build something that genuinely reflects their business and supports real growth.
Based in Dumfries and Galloway, I bring over 17 years of experience in web design, working across national organisations, heritage institutions, agencies, and local businesses.
How I Work
I treat each project as a whole rather than separate parts — shaping structure, content, and design so everything feels like it belongs together.
I like working closely with clients throughout the process, keeping things simple, collaborative, and grounded in what they actually need. The aim is always work that’s easy for the client to use and free from any unnecessary complexity.
Since working with Pete on a recent web project he is now my go to web developer. Working with him is great, he’s very knowledgeable, professional and patient. I look forward to our next project!
Leo Soph Welton
Designer, We Are Human
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